A TVI team visited the Gondomar Delegation at Goldpark last Wednesday to learn about the secrets behind the Assay Office and to disclose the common citizen the meaning of contrast marks set on the rings, bracelets and gold chains worn in everyday living. This news appears at the right time, when the Portuguese are preparing for Christmas shopping, traditionally a time when they turn to the Goldsmithery and Jewellery sector in order to invest in precious metal items or to offer something special.
This action is the result of an Assay Office Communication Plan specially focussed in promoting the value of the certification mark as a fundamental tool for the protection of consumer rights, contributing to the valorisation and prestige of gold and jewellery articles.
The report on the visit was broadcast in the Jornal da Uma (One o´clock News) last Sunday. You can watch it here.
THE MARK THAT MAKES THE DIFFERENCE
